Like an invitation, a wedding website can act as a first point of reference for guests. But there are so many other great reasons for creating a wedding website. First, it’s an eco-friendly way to get your wedding information out there. You can choose to create a website and send out invitations, but if you only opt for a website, you’re guaranteed a green badge from Mother Nature.
Second, it’s a convenient way for guests to look up all the details, especially for out-of-town guests. And if any of your friends and family happen to lose track of their paper invitation, they can hop onto the website and look up everything they need.
Third, a wedding website allows you to include all the extra info you couldn’t fit onto the invitation (i.e. helpful suggestions like what kind of shoes to wear or whether or not to bring a jacket).
To make sure you’ve got your guests covered, here is the essential information you need to include on your wedding website.
People in general are lazy, so the easier you make it for them to do something, the better. This includes RSVPing to a wedding. Sure, you included the RSVP in the invitation, but there is always the chance that someone, or many someones, will procrastinate getting to the mailbox or lose it altogether, which means you’ll be making some calls.
If you include an RSVP on your wedding website, even if you just use it as a backup, you’ll have a much better chance of receiving it on time.
This includes everything your guests will need to actually get to the wedding.
- Ceremony info: name, address, date, time, directions
- Reception info: name, address, date, time, directions
This section is especially helpful for out-of-town guests, but even if all of your friends and family are local, it’s best to include these details, just in case.
- Hotel recommendations: name, address, contact info, distance from venue
- Recommendations like what to wear, if guests should bring cash, etc.
I read about a bride who tracked her wedding website analytics and found out that most visitors stopped by to check out the registry. Needless to say, if you’ve created a wedding registry, be sure and include the details on your website. And remember to make it easy for guests to access – include links!
- Registry name
- Store name
- Registry number
Your Creative Touch
Things like how you and your fiance met, your love story, details about the bride and groom, and photos (baby pics, college, dating, engagement, etc.) give your wedding website a personal touch and one that expresses who you and your fiance are as a couple. It may not seem like people are interested in these kind of details, but you would be surprised to know that people love stories and getting to know who the bride and groom is.
Have fun creating your wedding website, but remember to keep it as sweet and simple as you can. Too much clutter will have your guests’ eyes glazing, but not enough info will have your phone blowing up with questions. It’s a delicate balance, but one that shouldn’t be too complicated. Just include the essentials above in a clear, easy-to-see and easy-to-understand way (make it easy!) and you’re good to go!